Successful Keywords


It’s not good enough to use simple keywords. You need to use the right ones. Are any of you having trouble with this? Here’s an idea. There is a tool that Google has that can help you out. You can use it to find the right keywords for your topic. This tool will also help you place them correctly.

This is one of the biggest mistakes people make. Some like just choose words randomly, in hopes that the search engine will pick them up.

“It worked for this person, so why won’t it work for me?”

This is the common complaint we hear. Here’s the thing. When it comes to using the right keywords, you can’t just go out and steal someone else’s work. It doesn’t work that way. You have to be creative. You need to stay on your own page and work with what will be good for you.

It’s the age-old analogy of, “If your friend jumped off a bridge, would you follow him too?”

It doesn’t work like this. You need to choose the words that will work specifically for you and your goals; again, use those tools. You should also not get into the habit of vomiting out your point over and over. There is such a thing as overdoing it. Once you made your point, you need to walk away. Overdoing it will turn off potential clients. It’s like you are not allowing them to make up their mind for themselves. Don’t laugh. There are lot of brands that use SEO for this very thing.

Give your customers and visitors a chance to see if they are interested. Visitors don’t like to be forced into buying your product. Allow them the freedom to make that choice.

How does this relate to SEO?

Sometimes when a person overuses the SEO practices, it will feel forced. It will feel as though you are not allowing them to make their own choices. Keep your SEO simple. Keep your logic simple. Keep your keywords simple and specific. The rest will fall into place.